Loan Planner

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Goal

LoanPlanner, a loan consultation service, needed a modern and trustworthy brand identity that reflected their expertise in financial planning. Their goal was to create a logo that symbolized precision, clarity, and innovation, integrating a key financial tool—a calculator—to reinforce their role in helping clients make informed financial decisions.

Role

Design

Deliverables

Logo

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Development

We explored various financial symbols before finalizing a stylized calculator motif, subtly integrated to represent tailored loan solutions. The typography was carefully selected—a clean sans-serif font that conveys modernity and approachability, ensuring the brand feels professional yet accessible.

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