LoanPlanner, a loan consultation service, needed a modern and trustworthy brand identity that reflected their expertise in financial planning. Their goal was to create a logo that symbolized precision, clarity, and innovation, integrating a key financial tool—a calculator—to reinforce their role in helping clients make informed financial decisions.
Design
Logo
LoanPlanner, a loan consultation service, needed a modern and trustworthy brand identity that reflected their expertise in financial planning. Their goal was to create a logo that symbolized precision, clarity, and innovation, integrating a key financial tool—a calculator—to reinforce their role in helping clients make informed financial decisions.
Design
Logo
We explored various financial symbols before finalizing a stylized calculator motif, subtly integrated to represent tailored loan solutions. The typography was carefully selected—a clean sans-serif font that conveys modernity and approachability, ensuring the brand feels professional yet accessible.
We explored various financial symbols before finalizing a stylized calculator motif, subtly integrated to represent tailored loan solutions. The typography was carefully selected—a clean sans-serif font that conveys modernity and approachability, ensuring the brand feels professional yet accessible.